Cureveda, a three year old plant based supplement brand started by city born girl Bhavna Anand Sharma, was applauded on the 87th edition of PM Modi’s Mann Ki Baat. The PM highlighted the interest in Ayurveda worldwide and the growth in AYUSH manufacturing business from 22 thousand crores to 1,40,000 crores in only 6 years.
Praising the efforts of new-age brands to further Ayurveda, he congratulated Cureveda for creating dietary supplements for holistic life through the confluence of modern herbal research and traditional knowledge. He also urged the young start-ups to create quality products and spread the awareness of AYUSH globally.
Cureveda is a leading plant based supplement brand which has disrupted the AYUSH market by pioneering innovations in dosage formats and products. “We thank the PM for his encouragement and are glad to be helming the growth of AYUSH both domestically & globally. We have given a thrust to traditional science of oil pulling by creating products like Sparkle, premium jaggery based chyawanprash, on-the-go formats like our gel sticks for eye health, reinvented Ayurveda by launching a unique beauty range which includes bestseller Glow – collagen builder. We wholeheartedly agree with the Prime Minister’s observation that quality is what will give acceptance to this Indian science – hence our focus on clinical research, choice of raw material, promise to use no added metals, or use of glass & recyclable packaging is all designed to deliver to that end,” said Founder & CEO Bhavna Anand Sharma, who has done her schooling from Carmel Convent School and was a 10+2 city topper.
“My education, and experiences during growing up in Chandigarh shaped my interests and ambitions. Wherever I am, the city is always a part of me- it laid the foundation for my entrepreneurial journey,” she added. Bhavna is a recipient of several accolades like 100 Knowledge Leaders of Tomorrow by St.Gallen University, Switzerland, Start-up Award by the Ministry of MSME in 2019. She is also an alum of Indian school of business, London School of Economics, and Shri Ram College of Commerce.
Since its inception, Cureveda has completed 5 registered clinical trials on products for diabetes, piles, anti-aging, thyroid, UTI and is one of the most trusted new-age brands in quality herbal supplements. With a digital first presence, the entire range is available online and offline at around 2000 retail stores including Wellness Forever, Nobel Pharmacy, Apollo and more in Delhi, Mumbai, Bangalore, Hyderabad & Pune.