This festive season, Nexus Elante is redefining the spirit of celebration by prioritizing sustainability, diversity, and togetherness. Leading into this festive season, they have announced assured prizes for customers who spend above INR 10,000 from November 1st onwards.
Making Way for Sustainable Development
As the global community grapples with escalating challenges posed by an increased carbon footprint, Nexus Select Trust, India’s largest retail platform, remains firmly committed to building a world of inclusive and sustainable development. Reinforcing the promise of making environmentally friendly choices and encouraging others to do the same, India’s largest mall owner and operator has launched an innovative Sustainable-themed Diwali campaign, inviting people from all over the country to come forward and donate packaging waste, paper bags, old newspapers, etc. The highlight of the campaign is the Diwali installations at most of their malls, made mostly from recycled paper and corrugated sheets.
The Spirit of Indian Heritage
At a portfolio level, this unique initiative is not only restricted to promoting an eco-friendly environment but will also embody the spirit of Indian heritage and diverse culture. Each installation will be a visual representation of one of India’s most iconic monuments like India Gate, Hawa Mahal, Lotus Temple, etc. Crafted entirely from recyclable corrugated cardboard, each of these installations will be both a testament and a reminder of the positive impact achievable through collective environmental responsibility.